Amazon Error: 990003 Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image

The "Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image" occurs when the main image submitted for a product listing does not match the product shown in the existing main image for the same ASIN.
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Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image

Error Description

The "Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image" error indicates that the image provided for the product does not match the existing main image for the ASIN in Amazon's catalog. This mismatch can happen if the new image shows a different product, packaging, or version than the one already listed. Amazon requires consistency in product images to ensure that customers receive the product they expect based on the listing.

Common Causes:

  1. Different Product Versions: The submitted image represents a different version or model of the product than the one currently listed.
  2. Incorrect Image Submission: Accidentally submitting the wrong image for the product.
  3. Changes in Packaging: The product's packaging has changed, but the new packaging image does not match the existing main image.

Error Solution

To resolve the "Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image," follow these steps:

  1. Identify the Image Issue:
    • Review the error message details in Amazon Seller Central to identify the specific SKU and the main image causing the issue.
  2. Verify Product Image Requirements:
    • Refer to Amazon’s guidelines to understand the requirements for product images, ensuring consistency with the existing ASIN’s main image.
    • Ensure the submitted image accurately represents the product listed under the ASIN.
  3. Compare Submitted and Existing Images:
    • Compare the submitted main image with the existing main image for the ASIN.
    • Identify any discrepancies in the product, packaging, or labeling shown in the images.
  4. Correct the Image Submission:
    • If the submitted image is incorrect, find the correct main image that matches the existing product.
    • If the product has changed (e.g., new packaging), update all related information and ensure Amazon’s policies regarding product updates are followed.

Example Corrections:

  • If the incorrect image was submitted by mistake, replace it with the correct image that matches the existing main image.
  • Before: Incorrect main image showing a different product.
  • After: Correct main image that matches the existing product listing.
  1. Use Amazon’s Tools:
    • Utilize Amazon’s tools and templates to ensure that images meet Amazon’s quality and consistency standards.
  2. Submit the Corrected Image:
    • Prepare and submit the correct main image for the product listing.
    • Use Amazon’s image submission tools to upload the corrected image.
    • Validate the image before submission to ensure it meets Amazon’s requirements.
  3. Monitor and Verify Updates:
    • After submission, monitor the status of your SKU updates in Amazon Seller Central.
    • Verify that the error is resolved and that the listing’s main image is correctly updated.
  4. Implement Image Validation Checks:
    • Integrate image validation checks in your inventory management system to ensure that submitted images match existing product listings.
    • Use automated tools to validate and verify the correctness of product images before submitting listings.
  5. Educate Your Team:
    • Train your team on Amazon’s requirements for product images and the importance of ensuring consistency with existing listings.
    • Provide guidelines and resources to help them stay updated with Amazon’s requirements.

Pro Tip

Advanced Strategies for Managing Product Images on Amazon

  1. Develop a Comprehensive Image Management System:
    • Implement a robust image management system to centralize and manage all product images. Such systems help ensure image accuracy, consistency, and compliance with Amazon's guidelines.
    • Utilize software that integrates with Amazon’s API to automate the synchronization of product images, minimizing the risk of submitting incorrect images.
  2. Create Standard Operating Procedures (SOPs):
    • Develop and document SOPs for capturing, editing, and managing product images. These procedures should include steps for verifying image consistency, using the correct templates, and validating images before submission.
    • Regularly update these SOPs to reflect any changes in Amazon’s requirements or your internal processes.
  3. Regular Training and Updates:
    • Provide ongoing training for your team on Amazon’s standards for product images and the importance of maintaining consistency with existing listings. Ensure they understand the impact of incorrect images on listing visibility and customer satisfaction.
    • Keep your team informed about any updates or changes in Amazon’s guidelines through regular briefings or training sessions.
  4. Conduct Periodic Image Audits:
    • Schedule regular audits of your product listings to ensure compliance with Amazon’s image requirements. Use audit reports to identify and correct any discrepancies.
    • Implement corrective actions based on audit findings to prevent recurring issues.
  5. Utilize Amazon’s Tools and Resources:
    • Take advantage of the tools and resources provided by Amazon, such as image templates and validation tools, to ensure your product images are complete and compliant.
    • Use Amazon’s Seller Central support and forums to stay informed about best practices and common issues faced by other sellers.
  6. Engage with the Seller Community:
    • Participate in Amazon seller forums and communities to share experiences and learn from other sellers. Engage in discussions about image management and compliance to gain insights and best practices.
    • Attend webinars, workshops, and events hosted by Amazon or industry experts to enhance your understanding and skills.
  7. Monitor Product Performance Metrics:
    • Regularly monitor the performance metrics of your listings to identify any potential issues related to product images. Use performance reports to track the impact of accurate image management on sales and visibility.
    • Address any performance issues promptly to maintain compliance and optimize your listings.
  8. Implement Automated Solutions:
    • Consider implementing automated solutions or software that can assist in managing product images. These tools can help validate images, automate updates, and integrate with your inventory management system.
    • Evaluate the benefits of such solutions to determine if they can enhance your image management processes and reduce the risk of submitting incorrect images.
  9. Stay Updated with Amazon’s Policies:
    • Regularly review Amazon’s policies and guidelines regarding product listings and images. Stay informed about any changes or updates that may affect your listings.
    • Subscribe to Amazon’s newsletters and follow their seller blogs to receive the latest information and updates.
  10. Professional Consultation:
    • If you face ongoing challenges with managing product images, consider seeking professional consultation from experts specializing in Amazon compliance and image management.
    • Professional consultants can provide tailored advice, help navigate complex issues, and improve your overall image management practices.

By adopting these advanced strategies, sellers can effectively manage product images, minimize the risk of "Error 990003: The MAIN image that you have submitted shows a product that is different to the product represented by the ASIN's existing MAIN image," and ensure accurate and compliant product listings on Amazon. Proper image management not only prevents errors but also enhances the visibility, searchability, and overall performance of your products on the platform.

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