Amazon Error: 8805 Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]

The "Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]" occurs when there is an attempt to update the brand attribute for a product, which Amazon does not allow through a simple update request.
Home
|
Common Errors
|
Amazon
|
Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]

Error Description

The "Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]" error indicates that there is an attempt to change the brand attribute for a product already listed on Amazon. Amazon has strict policies regarding changes to certain key attributes, including the brand, to maintain data integrity and consistency across its catalog. Brand changes often require a more thorough validation process to prevent misuse and ensure accuracy.

Common Causes:

  1. Incorrect Brand Change Request: Attempting to change the brand attribute directly through a feed or inventory file update.
  2. Typographical Errors: Errors in the brand name requiring correction.
  3. Rebranding Efforts: Changes due to company rebranding or acquisition.
  4. Data Entry Errors: Mistakes in the original brand name that need correction.

Error Solution

To resolve the "Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]," follow these steps:

  1. Identify the Reason for Brand Change:
    • Determine why the brand attribute needs to be updated.
    • Ensure that the change is legitimate, such as correcting a typographical error, company rebranding, or other valid reasons.
  2. Verify Correct Brand Information:
    • Confirm the correct and official brand name for the product.
    • Ensure the new brand name is accurate and matches your records.
  3. Prepare Documentation:
    • Gather any necessary documentation to support the brand change request, such as proof of rebranding, trademarks, or official letters from the brand owner.
  4. Contact Amazon Seller Support:
    • Reach out to Amazon Seller Support to request assistance with updating the brand attribute.
    • Provide detailed information about the error, the reason for the brand change, and any supporting documentation.
    • Follow any specific instructions provided by Amazon Seller Support to facilitate the brand update.
  5. Submit the Corrected Data:
    • Once Amazon Seller Support approves the brand change, update your inventory file with the correct brand attribute.
    • Use Amazon’s bulk upload tools to submit the corrected inventory file.
    • Validate the file before uploading to ensure it meets Amazon’s requirements.
  6. Monitor and Verify Updates:
    • After submission, monitor the status of your SKU updates in Amazon Seller Central.
    • Verify that the brand attribute has been successfully updated and that the listing is active without issues.
  7. Implement Data Validation Checks:
    • Integrate data validation checks in your inventory management system to prevent future occurrences of this error.
    • Use automated tools to validate and verify the correctness of product data before submitting listings.
  8. Educate Your Team:
    • Train your team on Amazon’s requirements for brand attributes and how to verify them.
    • Provide guidelines and resources to help them stay updated with Amazon’s requirements.

Pro Tip

Advanced Strategies for Managing Brand Attribute Updates on Amazon

  1. Develop a Comprehensive Data Management System:
    • Implement a robust data management system to centralize and manage all product information, including brand attributes. Such systems help ensure data accuracy, consistency, and compliance with Amazon's guidelines.
    • Utilize software that integrates with Amazon’s API to automate the synchronization of product data, minimizing the risk of incorrect brand updates.
  2. Create Standard Operating Procedures (SOPs):
    • Develop and document SOPs for entering and managing product data. These procedures should include steps for verifying brand consistency, using the correct templates, and validating data before submission.
    • Regularly update these SOPs to reflect any changes in Amazon’s requirements or your internal processes.
  3. Regular Training and Updates:
    • Provide ongoing training for your team on Amazon’s standards for brand attributes and the importance of accurate data entry. Ensure they understand the impact of incorrect brand updates on listing visibility and performance.
    • Keep your team informed about any updates or changes in Amazon’s guidelines through regular briefings or training sessions.
  4. Conduct Periodic Data Audits:
    • Schedule regular audits of your product listings to ensure compliance with Amazon’s brand attribute requirements. Use audit reports to identify and correct any discrepancies.
    • Implement corrective actions based on audit findings to prevent recurring issues.
  5. Utilize Amazon’s Tools and Resources:
    • Take advantage of the tools and resources provided by Amazon, such as inventory templates and validation tools, to ensure your product data is complete and compliant.
    • Use Amazon’s Seller Central support and forums to stay informed about best practices and common issues faced by other sellers.
  6. Engage with the Seller Community:
    • Participate in Amazon seller forums and communities to share experiences and learn from other sellers. Engage in discussions about data management and compliance to gain insights and best practices.
    • Attend webinars, workshops, and events hosted by Amazon or industry experts to enhance your understanding and skills.
  7. Monitor Product Performance Metrics:
    • Regularly monitor the performance metrics of your listings to identify any potential issues related to brand updates. Use performance reports to track the impact of accurate data management on sales and visibility.
    • Address any performance issues promptly to maintain compliance and optimize your listings.
  8. Implement Automated Solutions:
    • Consider implementing automated solutions or software that can assist in managing product data. These tools can help validate data, automate updates, and integrate with your inventory management system.
    • Evaluate the benefits of such solutions to determine if they can enhance your data management processes and reduce the risk of incorrect brand updates.
  9. Stay Updated with Amazon’s Policies:
    • Regularly review Amazon’s policies and guidelines regarding product listings and brand attributes. Stay informed about any changes or updates that may affect your listings.
    • Subscribe to Amazon’s newsletters and follow their seller blogs to receive the latest information and updates.
  10. Professional Consultation:
    • If you face ongoing challenges with managing brand attributes, consider seeking professional consultation from experts specializing in Amazon compliance and data management.
    • Professional consultants can provide tailored advice, help navigate complex issues, and improve your overall data management practices.

By adopting these advanced strategies, sellers can effectively manage brand attributes, minimize the risk of "Error 8805: The product with SKU __ has requested an update of the attribute [[brand]:"trendhair designs by Lofty"]", and ensure accurate and compliant product listings on Amazon. Proper data management not only prevents errors but also enhances the visibility, searchability, and overall performance of your products on the platform.

Get more out of your multichannel business the easy way with EasyChannel!

14-day free trial
No credit card needed!
Full access from day one
MacBook mockupiPhone mockup
Cookie Consent

By clicking “Accept”, you agree to enhance site navigation by storing "cookies" on your device. Cookies help us analyze site usage and assist in marketing products that can help you, providing you with a personalized experience. Your data or external website usage is never shared.

View our Privacy Policy for more information.
Cookie settings
Cookie Consent

By clicking “Accept”, you agree to enhance site navigation by storing "cookies" on your device. Cookies help us analyze site usage and assist in marketing products that can help you, providing you with a personalized experience. Your data or external website usage is never shared.

View our Privacy Policy for more information.