Amazon Listing Errors: Error 8005: You are attempting to change an identity attribute for this SKU

Error Description

The "Error 8005: You Are Attempting to Change an Identity Attribute for This SKU" error indicates that Amazon has detected an attempt to change a critical product attribute that uniquely identifies the product in its catalog. These identity attributes, such as the brand name, manufacturer, UPC, EAN, or other product IDs, are essential for maintaining the integrity and consistency of product information across Amazon's marketplace. Changing these attributes can lead to confusion, misrepresentation, and issues with product listings.

Common Causes:

Incorrect Product Data: The initial product data entered was incorrect, prompting a need to correct it.
Rebranding or Manufacturer Change: The product has undergone rebranding or a change in manufacturer, necessitating an update to the identity attributes.
Mismatched Listings: The product was listed under an incorrect SKU, requiring a correction to match the correct identity attributes.

Error Solution

To resolve the "Error 8005: You Are Attempting to Change an Identity Attribute for This SKU" on Amazon, follow these steps:

Identify the Restricted Attribute:
- Determine which identity attribute (e.g., brand name, manufacturer, UPC, EAN) you are attempting to change. Review the product listing and the attributes you are trying to modify.
Verify Product Information:
- Ensure that the current product information is accurate and correctly entered. Double-check the identity attributes against the actual product details.
- If the product information is incorrect, identify the correct details that need to be updated.
Request Approval for Changes:
- Contact Amazon Seller Support to request approval for changing the identity attribute. Provide a detailed explanation and justification for why the change is necessary.
- Submit any required documentation to support your request, such as proof of rebranding, manufacturer authorization, or corrected product IDs.
Submit a Brand Correction Request:
- If the change involves the brand name or manufacturer, submit a brand correction request through Amazon Seller Central. Provide all necessary information and documentation as part of your request.
- Follow the instructions carefully to ensure that your request is complete and accurate.
Provide Detailed Explanations:
- When requesting changes to identity attributes, provide detailed explanations and justifications. This helps Amazon understand the purpose and necessity of the changes.
- Include any supporting documentation or evidence to back up your request.
Monitor the Status of Your Request:
- After submitting your request, monitor the status through Amazon Seller Central. Amazon may provide updates or request additional information during the review process.
- Respond promptly to any requests for additional information or clarification.
Avoid Unauthorized Changes:
- Refrain from making unauthorized changes to identity attributes. Unauthorized modifications can lead to account restrictions or other penalties from Amazon.
- Ensure that all changes to product listings comply with Amazon’s guidelines and policies.
Consider Creating a New Listing:
- If the requested changes are not approved and the existing SKU cannot be modified, consider creating a new product listing with the correct identity attributes. Ensure that the new listing is accurate and compliant with Amazon’s guidelines.
- Remove or deactivate the incorrect listing to avoid confusion and potential policy violations.

Pro Tip

Advanced Strategies for Managing Identity Attributes on Amazon:

Implement a Comprehensive Data Management System:
- Use a data management system to centralize and manage all product data, including identity attributes. These systems help ensure that data is accurate, complete, and consistently formatted across all listings.
- Integrate your data management system with Amazon to synchronize product data automatically and prevent errors.
Standardize Data Entry Procedures:
- Develop standardized procedures for entering and managing product data. Use predefined templates and workflows to ensure consistency and compliance with Amazon’s guidelines.
- Regularly update these procedures to reflect any changes in Amazon’s requirements or your own data management practices.
Conduct Regular Data Audits:
- Perform regular audits of your product listings to ensure that all identity attributes are accurate and compliant with Amazon’s guidelines. Use audit reports to track compliance and address any recurring issues.
- Schedule periodic audits to identify and correct any issues with identity attributes.
Educate Your Team:
- Train your team on best practices for managing identity attributes and ensuring compliance with Amazon’s guidelines. Ensure they understand the importance of accurate data entry and following standardized procedures.
- Provide guidelines and checklists to help your team review and update identity attributes effectively.
Monitor Performance Metrics:
- Regularly monitor the performance metrics of your product listings to ensure they meet Amazon’s guidelines and provide a good customer experience. Use performance assessment tools to identify and address any issues.
- Address performance issues promptly to ensure uninterrupted compliance.
Optimize Documentation Processes:
- Implement efficient documentation processes to ensure that all required documents for identity attribute changes are readily available and accurately maintained. Use digital tools to organize and manage documentation.
- Ensure that documentation is regularly reviewed and updated to reflect any changes in requirements or product information.
Use Professional Services:
- Consider hiring professional services or consultants specializing in Amazon compliance and data management. These experts can help navigate the approval process, prepare necessary documentation, and improve your chances of gaining approval for identity attribute changes.
- Evaluate the cost and benefits of professional services to determine if they are a worthwhile investment for your business.
Stay Informed About Identity Attribute Policies:
- Regularly review Amazon’s guidelines and requirements for identity attribute changes. Stay informed about any changes or updates that may affect your ability to make changes.
- Subscribe to Amazon’s newsletters and follow their seller blogs for the latest information.
Engage with the Seller Community:
- Participate in Amazon seller forums and communities to share experiences, seek advice, and collaborate with other sellers. Engage in discussions about managing identity attributes and compliance to gain insights and best practices.
- Attend webinars, workshops, and events hosted by Amazon or industry experts to stay informed and network with other sellers.
Proactively Manage Product Listings:
- Establish a proactive approach to managing product listings by regularly monitoring for any updates or changes in Amazon’s guidelines.
- Ensure that your data management system is flexible and can quickly adapt to new regulations and customer expectations.

By following these strategies and maintaining a proactive approach to managing identity attributes, sellers can minimize the risk of "Error 8005: You Are Attempting to Change an Identity Attribute for This SKU" on Amazon, ensuring accurate and compliant product listings. Proper management of identity attributes not only helps in preventing errors but also enhances overall visibility, searchability, and sales performance on the platform.

View error on Amazon

Amazon Error: 8005 Error 8005: You are attempting to change an identity attribute for this SKU

Error Description

Error Solution

Pro Tip

Get more out of your multichannel business the easy way with EasyChannel!