Amazon Error: 20012 Error 20012: Submitted image exceeds the maximum allowed dimension

The "Error 20012: Submitted Image Exceeds the Maximum Allowed Dimension" occurs when the images provided for a product listing exceed Amazon's maximum dimension requirements, preventing the images from being accepted and displayed.
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Error 20012: Submitted image exceeds the maximum allowed dimension

Error Description

The "Error 20012: Submitted Image Exceeds the Maximum Allowed Dimension" error indicates that the image uploaded for your product listing is too large in terms of pixel dimensions. Amazon has specific guidelines for image dimensions to ensure that product images are clear, detailed, and optimal for web display. Images that exceed these maximum dimension requirements will be rejected because they can lead to slow loading times and a poor user experience.

Common Causes:

  1. Excessive Image Size: The image file dimensions (width and height) are larger than Amazon's maximum allowed dimensions.
  2. High-Resolution Images: Using extremely high-resolution images that surpass the acceptable limits.
  3. Incorrect Export Settings: Exporting images from editing software with dimensions that are too large.
  4. Uncompressed Images: Uploading images that have not been properly compressed or resized.

Error Solution

To resolve the "Error 20012: Submitted Image Exceeds the Maximum Allowed Dimension" on Amazon, follow these steps:

  1. Check Amazon's Image Requirements:
    • Review Amazon’s guidelines for product images to understand the maximum dimension requirements. Generally, Amazon recommends images to be no larger than 10,000 pixels on the longest side.
  2. Verify Image Dimensions:
    • Check the dimensions of your image file. You can do this by opening the image in an image viewer or editing software and viewing the image properties.
    • Ensure that the image dimensions do not exceed Amazon’s maximum requirements.
  3. Resize the Image:
    • If the image dimensions are too large, resize the image using image editing software such as Adobe Photoshop, GIMP, or an online image resizing tool. Ensure that resizing maintains image quality.
    • Reduce the dimensions to meet Amazon’s maximum allowed dimensions, while maintaining the aspect ratio to avoid distortion.
  4. Optimize Image Resolution:
    • Ensure that the image resolution is appropriate for web use. High resolution can result in large dimensions and file sizes.
    • Set the resolution to at least 72 DPI (dots per inch) for web images but ensure the pixel dimensions do not exceed the maximum limits.
  5. Check Export Settings:
    • When exporting images from editing software, ensure that the export settings are configured to produce images within the correct dimensions and resolution.
    • Avoid exporting images with excessively high dimensions or uncompressed file sizes.
  6. Use Image Compression Tools:
    • Utilize image compression tools to reduce the file size without significantly affecting image quality. This can help in reducing dimensions if the image exceeds the maximum limit.
    • Tools like TinyPNG or JPEG-Optimizer can be useful for compressing images.
  7. Update Product Listings:
    • After resizing or compressing your images, re-upload them to Amazon Seller Central. Verify that the images are accepted and displayed correctly on your product listing.
  8. Test Image Upload:
    • Use Amazon’s image upload tools to ensure that the files are correctly processed and comply with the dimension requirements.
    • Monitor the upload process for any errors or issues that might arise.
  9. Contact Amazon Support:
    • If you continue to encounter issues or need further assistance, contact Amazon Seller Support. Provide detailed information about the problem, the steps you have taken to address it, and any relevant documentation.
    • Engage with Amazon seller forums and communities to seek advice from other sellers who might have faced similar issues.

Pro Tip

Advanced Strategies for Managing Product Images on Amazon:

  1. Implement Digital Asset Management (DAM) Systems:
    • Use a DAM system to centralize and manage all digital assets, including product images. DAM systems help ensure that images are accurately formatted and meet Amazon’s requirements.
    • Integrate your DAM system with Amazon to synchronize image data automatically and prevent errors.
  2. Standardize Image Creation and Export Procedures:
    • Develop standardized procedures for creating, editing, and exporting images to ensure consistency and compliance across all listings. Use predefined templates and workflows for image management.
    • Regularly update these procedures to reflect any changes in Amazon’s requirements or your own data management practices.
  3. Use Product Information Management (PIM) Systems:
    • Implement a PIM system to centralize and manage all product data, including images. PIM systems help ensure that data is accurate, complete, and consistently formatted across all platforms.
    • Integrate your PIM system with Amazon to synchronize image data automatically and prevent errors.
  4. Conduct Regular Image Audits:
    • Perform regular audits of your product listings to ensure that all images meet Amazon’s dimension requirements and are of high quality. Use audit reports to track compliance and address any recurring issues.
    • Schedule periodic audits to identify and correct any issues with image dimensions.
  5. Educate Your Team:
    • Train your team on best practices for creating and managing product images. Ensure they understand the importance of accurate data entry and following standardized procedures.
    • Provide guidelines and checklists to help your team review and update product images effectively.
  6. Monitor Image Quality:
    • Regularly monitor the quality of your product images to ensure they meet Amazon’s guidelines and provide a good customer experience. Use image quality assessment tools to identify and address any issues.
    • Address image quality issues promptly to ensure uninterrupted compliance.
  7. Optimize Bulk Editing Tools:
    • Use Amazon’s bulk editing tools to update image information for multiple listings simultaneously. Ensure that bulk updates are accurately configured and comply with platform guidelines.
    • Validate bulk editing files before uploading to minimize the risk of errors.
  8. Use Automation for Image Management:
    • Implement automation tools to manage data entry and verification processes related to images. Automation reduces the risk of manual errors and ensures that data is consistently accurate.
    • Tools like Zapier or Integromat can integrate with your e-commerce systems to automate image management tasks.
  9. Utilize Competitor Analysis:
    • Analyze competitor listings to understand how they manage product images within the platform’s limits. Use this insight to refine your own strategy.
    • Identify successful patterns and adapt them to your products.
  10. Stay Proactive:
    • Establish a proactive approach to managing product images by regularly monitoring for any updates or changes in Amazon’s guidelines.
    • Ensure that your image management system is flexible and can quickly adapt to new regulations and customer expectations.

By following these strategies and maintaining a proactive approach to managing product images, sellers can minimize the risk of "Error 20012: Submitted Image Exceeds the Maximum Allowed Dimension" on Amazon, ensuring accurate and compliant product listings. Proper management of product images not only helps in preventing errors but also enhances overall visibility, searchability, and sales performance on the platform.

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