Amazon Error: 18210 Error 18210: Unusual attribute value detected

The "Error 18210: Unusual Attribute Value Detected" error indicates that Amazon's system has flagged one or more attribute values in your product listing as unusual or outside of the expected range. This can happen when the values for attributes such as size, weight, color, or any other product-specific detail are either incorrect, inconsistent with other product information, or not formatted according to Amazon's guidelines. Such discrepancies can confuse customers and affect the accuracy of product information on Amazon.

Common Causes:

1. Data Entry Errors: Mistakes during data entry, such as typos or incorrect units of measure.
2. Inconsistent Information: Attribute values that do not match other product details (e.g., a product listed as a book with dimensions more suited to a refrigerator).
3. Formatting Issues: Incorrect formatting of attribute values (e.g., using "cm" instead of "inches").
4. Out-of-Range Values: Attribute values that fall outside the acceptable range for the product category.

To resolve the "Error 18210: Unusual Attribute Value Detected" on Amazon, follow these steps:

1. Review Amazon’s Attribute Guidelines:
   • Familiarize yourself with Amazon’s guidelines for attribute values. Ensure you understand the correct format and acceptable range for each attribute in your product category.
2. Identify the Unusual Attribute:
   • Check the specific attribute(s) that triggered the error. Amazon’s error message should indicate which attribute value is causing the issue.
   • Review the product listing to identify any unusual or incorrect values.
3. Correct Data Entry Errors:
   • Verify and correct any data entry errors. Ensure that all attribute values are accurate and consistent with other product details.
   • Pay attention to units of measure and ensure they are appropriate for the attribute (e.g., using inches for dimensions, pounds for weight).
4. Ensure Consistency:
   • Check for consistency between different attributes and the overall product information. For example, ensure that the product dimensions are suitable for the listed product type.
   • If using variations, ensure that all variations are logically consistent and appropriately categorized.
5. Format Attributes Correctly:
   • Ensure that all attribute values are formatted according to Amazon’s guidelines. Avoid abbreviations or non-standard units that Amazon might not recognize.
   • Use Amazon’s tools and templates to ensure correct formatting.
6. Verify Acceptable Ranges:
   • Ensure that all attribute values fall within the acceptable range for your product category. Refer to Amazon’s category-specific guidelines for acceptable ranges and values.
   • Adjust any values that fall outside these ranges to be compliant.
7. Update Product Listing:
   • After correcting the attribute values, update the product listing in Amazon Seller Central. Ensure that all changes are saved and that the listing reflects the corrected values.
   • Resubmit the product listing for Amazon’s review.
8. Clear Browser Cache and Cookies:
   • Clear your browser’s cache and cookies to ensure you are viewing the most recent version of your listings.
   • Try using an incognito or private browsing mode to rule out browser-specific problems.
9. Monitor Listings for Future Issues:
   • Continuously monitor your product listings for any unusual attribute values or inconsistencies. Use Amazon’s tools and reports to keep track of attribute data.
   • Implement regular checks and audits to ensure ongoing compliance with Amazon’s guidelines.
10. Contact Amazon Support:
    • If you’ve tried all the above steps and still encounter issues, contact Amazon Seller Support for assistance. Provide detailed information about the error, the steps you have taken, and any relevant documentation.
    • Engage with Amazon seller forums and communities to seek advice from other sellers who might have faced similar issues.